Evidence checklist

Build a document packet before writing the Amazon appeal.

A strong appeal is not just writing. It is the combination of clear facts, truthful documents, and a submission sequence that makes the case easy to review.

Account documents

  • Business registration
  • Government ID where required
  • Tax details
  • Bank/utility/address proof
  • Seller profile screenshots

Supplier documents

  • Invoices
  • Supplier contact details
  • Wholesale account proof
  • Authorization letters when applicable
  • Purchase orders and payment records

Product and listing proof

  • ASIN list
  • Listing screenshots
  • Product packaging photos
  • Compliance certificates where applicable
  • Before/after listing corrections

Fulfillment proof

  • Shipping labels
  • Tracking records
  • FBA shipment IDs
  • Delivery confirmations
  • Return/refund status

Appeal history

  • All previous appeals
  • Amazon rejection responses
  • Case IDs
  • Account Health screenshots
  • Performance Notification text

Document naming pattern

Use a predictable naming structure so reviewers and support teams can follow the evidence packet.

01_Performance_Notification.pdf

02_POA_Section_3_Appeal.pdf

03_Invoice_SupplierName_ASIN_B0XXXX.pdf

04_Supplier_Verification_Record.pdf

05_Correction_Log_and_Screenshots.pdf

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